' Not just fleurons '
The brief:
Develop an understanding of the world of plants, consider their form, colour, size, texture, smell, taste, feel associations, personalities and botanical names. Develop an appealing ad informative outcome which interprets and celebrates plants. Use mixed media to produce the typographic piece from hand rendered, screen, print, 3d and installation and media would be appropriate if it's a solid concept overall. Show off your typographic skills and remember to include words and language that are relevant to the theme of the brief.
Target audience:
- Stores that sell plants and flowers
- Gardeners
- Flower and plant enthusiasts
- Travellers
- Artists and photographers
Considerations:
As the botanical world is paradise of green tones and rainbow colours, the typography should follow these themes and be inspired the garden life.
Background:
Show an understanding of typography and how it can be used by applying element of the brief to it. Investigate thoroughly into the concept of the garden and the idea of flowers, what they are, why they are here and what they are for. Show a breadth of visuals and informative research.
Requirements:
- Research and development
- Strategy
- Specifications/ Grids
- Dummy/ Prototypes
- Final product
No comments:
Post a Comment