Tuesday, 11 December 2012

Design for print and web/ ISTD brief questions

5 problems you want to solve:
- How to develop a typographic product
- How to inform others about botanical life
- Why plants, flowers and gardens exist
- What the variety of botanical there are
- Have a clear visual identity and appropriate concept

5 reasons why:
- To further my typographic skills
- To gain a knowledge about the concept of my brief and apply it to products which also inform others
- To explore the life of plants and better my understanding about any kind of topic to inform others
- To investigate the botanical life around the world, different countries, different plants
- Having a clear concept and final idea that will express something worthy about the brief in a clear yet artist way

5 facts about the subject and content:
- Some see gardening as a metaphor of life
- Gardening comes in different forms
- In all gardens is the presence of plants
- Plants consist of form, colour, smell, feel, association, size, texture etc
- All plants have a different name

5 facts about your audience:
- Gardeners who enjoy the practice of growing plants and tending to their life either as a job or a hobby
- Photographers capture imagery of botanical art in a contemporary form


5 ideas you want to communicate:
- An informative website about botanical life
- A website which instructs individuals how to maintain the perfect garden
- A foundation where by gardeners can buy accessories and equipment for their garden
- An A-Z of all plants in the UK
- Facts and tips about hare to take care of the life that grows in ones garden

5 possible outcomes (end products):
- A typeface illustrating elements of flowers and plants
- A website which delivers informative and educational information about garden life
- A website for sharing information about gardening (from gardener to gardener) this could include, tips, photos etc
- A subscribing magazine
5 ways you can distribute these products:
5 things that should be communicated:







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