After deciding that making a play-full toy set for an audience of 6-10 year olds (unisex) was the best option, we looked into logos, branding and design for our 'jet set'. Here are a few designs that lisa put together to get a head start on the collectable pack.
Purpose - We all agreed that the purpose of the starter pack was to be the first edition of something new, it would contain a check list, sticker book, paper, instructions, and a ready made plane to help the child along the way to craft, personalise, play with and keep there plane as their own edition.
After a lot of thinking, we thought we needed to expand our ideas, further research and design more, as we felt we were going ahead with an initial idea.
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